Not every field will be available for every person. The information captured depends on the profile, the data available, and your STACKED workflow.
A name and LinkedIn URL can identify a person, but additional information helps you understand whether they're relevant to your business.
Collect information that supports a clear business purpose rather than gathering data simply because it is available.
Once you have started collecting prospects, you need a consistent way to organize them.
STACKED supports prospect tagging, allowing you to group people according to criteria that matter to your sales process.
You can tag prospects manually or use campaign settings to apply tags automatically when prospects are enrolled.
Imagine you're building a database for a B2B software company.
| Tag |
Purpose |
|
|
Identified prospects in the software industry |
| HR Director |
Identifies a relevant job function |
| US Market |
Identified prospects in your target geography
|
| Enterprise |
Identified prospects at larger organizations |
| Webinar lead |
Identifies the source of the prospect |
| Priority |
Highlights contacts requiring attention |
Tags make it easier to find specific groups of prospects later.
They also help you create more focused campaign lists instead of repeatedly searching LinkedIn for the same audience.
Step 5: Use filters to find the prospects you need
As your database grows, searching through every record manually becomes impractical.
STACKED's Prospects area allows you to filter and review records, helping you narrow your database to the contacts relevant to a particular task.
You can use available filters such as:
- Prospect name
- Campaign
- Connection degree
- Date range
- Tags and other available prospect criteria
F
or example, you might want to find everyone who:
- Belongs to a particular campaign.
- Is already a first-degree connection.
- Has responded to your outreach.
- Has a specific prospect tag.
- Needs further qualification.
Filtering helps you move from a large collection of profiles to a smaller, more actionable list.
Step 6: Track prospects through your sales funnel
A prospect database should help you understand not only who is in your audience, but also what has happened since you started engaging them.
STACKED's Funnel Flow gives you an overview of campaign progress and helps you monitor prospects as they move through different stages.
Depending on the campaign and activity, Funnel Flow includes stages such as:
- Enrolled: Prospects added to a campaign.
- Invited: Prospects who received a connection request.
- Accepted: Prospects who accepted the request or were already connected when enrolled.
- Follow-ups: Prospects progressing through follow-up activity.
- Responded: Prospects who have replied.
- Qualified: Prospects you've identified as relevant.
- Qualified-out: Prospects you've decided are not suitable.
You can view campaign progress and open the relevant prospect lists to review individual records.
Why is sales funnel tracking important?
Tracking prospects through a funnel helps you understand where your outreach is working and where attention is needed.
For example:
- A large number of enrolled prospects but few connection acceptances may suggest that your targeting or connection approach needs review.
- Prospects who accept but don't respond may need a different follow-up strategy.
- Responders may need personal attention from a sales representative.
- Qualified prospects can be prioritized for the next stage of your sales process.
Your database becomes more than a static contact list. It becomes a practical resource for managing your prospecting activity.
Step 7: Export your LinkedIn database to CSV
There may be times when you need to analyze your prospect information outside STACKED or share it with another team or system.
STACKED allows you to export prospect data from the Prospects area to a CSV file.
A CSV export can be useful for:
- Reviewing prospect information in a spreadsheet.
- Creating reports.
- Segmenting contacts for analysis.
- Transferring relevant information into another business system.
- Sharing appropriate prospect records with colleagues.
You can filter your prospects before exporting, so you don't have to export your entire database every time.
For example, you could filter by a campaign or tag and export only the prospects relevant to a particular sales initiative.
The available export information depends on the records and data captured.
Step 8: Connect STACKED with your CRM
For many businesses, the LinkedIn prospect database is one part of a larger customer relationship management process.
Your CRM may be where your team manages accounts, sales opportunities, customer records, and long-term relationships.
STACKED supports connections with CRM and workflow applications, including HubSpot, Salesforce, Pipedrive, Freshsales, and HighLevel, as well as integration options such as Zapier and Make. Availability and setup depend on the specific integration.
For example, STACKED's Hubspot integration can create or update Contact records based on configured LinkedIn profile activity and filtering rules.
Connecting your prospecting activity with your CRM can help:
- Reduce duplicate data entry.
- Keep relevant prospect information available to your sales team.
- Coordinate LinkedIn outreach with account management.
- Build a more consistent view of potential customers.
- Support reporting across your sales process.
Before connecting systems, decide which records should be synchronized and which fields your team actually needs.
Step 9: Keep your database clean and useful
Building your database is not a one-time activity. Prospect information changes, people move companies, and business priorities evolve.
A good database needs regular maintenance.
Use these practices to keep your records useful:
Remove irrelevant prospects
If a contact no longer matches your target audience, consider removing them from active prospecting lists or marking them as unsuitable.
Review outdated information
Job titles, companies, and locations can change. Check important records before using them in a new campaign.
Use consistent tags
Agree on a standard naming convention so team members don't create multiple tags for the same category.
For example, use US Market consistently rather than mixing USA, United States, and US.
Avoid duplicate outreach
Before enrolling a prospect in another campaign, review their existing campaign history and recent conversations.
Keep your CRM synchronized
Where integrations are available, configure them carefully so that the right prospect information reaches the right records.
Respect privacy and data retention requirements
Only collect and retain information that you need for a legitimate business purpose. Make sure your organization follows applicable privacy, data protection, and direct marketing requirements.
What makes a good LinkedIn prospect database?
A good LinkedIn database is accurate, relevant, organized, and actionable.
Use the following checklist to assess your database:
| Quality |
What good looks like |
|
|
Contacts match your ideal customer profile |
| Accurate |
Important details are checked and kept up to date |
| Complete |
Useful information is captured where available
|
| Organized |
Tags and filters make contacts easy to find |
| Actionable |
Prospects have a clear next step |
| Connected |
Relevant information can flow into your wider sales systems |
| Compliant |
Data is collected, stored and used responsibly |
The objective is not to build the biggest database. It's to build a database that helps your team identify and engage the right people.
Frequently asked questions about LinkedIn databases
What is the best way to build a LinkedIn prospect database?
Start by defining your ideal customer profile, then use LinkedIn, Sales Navigator, or Recruiter to find relevant people. Use STACKED to enroll prospects, organize records with tags, filter contacts, monitor campaign progress, and export data when needed.
Can STACKED build a database from LinkedIn?
Yes. STACKED helps you build and manage a LinkedIn prospect database by enrolling profiles from LinkedIn searches, profile URLs, uploaded CSV files, and supported CRM connections. Its Prospects area provides a central place to manage and export recorded prospects.
What information can STACKED collect from LinkedIn?
Depending on the profile and information available, prospect records can include names, LinkedIn profile URLs, job titles, companies, locations, connection information, and other available contact details. The information captured varies by profile and workflow.
Can I export my LinkedIn prospect database?
Yes. STACKED allows you to export prospect data from its Prospects area to CSV. You can filter your records before exporting to focus on a particular campaign or group of contacts.
Can I connect STACKED to my CRM?
Yes. STACKED supports CRM and workflow integrations, including HubSpot, Salesforce, Pipedrive, Freshsales, HighLevel, Zapier, and Make. The available options and setup depend on the integration.
How do I organize LinkedIn prospects in STACKED?
Use tags to categorize contacts by criteria such as industry, job title, location, campaign source, or sales priority. You can then filter your prospect records to find the groups you need.
What is STACKED Funnel Flow?
Funnel Flow is STACKED's campaign monitoring workspace. It helps you track prospect progress through stages such as Enrolled, Invited, Accepted, Follow-ups, Responded, and Qualified.
Can I build different prospect databases for different campaigns?
Yes. You can organize prospects using separate campaigns, tags, and filters. This makes it easier to manage different audiences, products, markets, and outreach objectives.
Is it safe to store LinkedIn prospect information?
You should manage prospect information responsibly and follow applicable data protection and privacy laws. Collect only information that is relevant to your business purpose, restrict access appropriately, and review your retention and outreach practices.
Build a more organized LinkedIn database with STACKED
A well-built LinkedIn prospect database helps your business move beyond disconnected profile lists and manual research.
With STACKED, you can bring prospect enrollment, contact organization, campaign tracking, and data export into one workflow.
Use it to:
- Build targeted prospect lists from LinkedIn searches.
- Enroll prospects from searches, files, clipboard lists, and supported CRM connections.
- Organize contacts with tags and filters.
- Track prospect progress using Funnel Flow.
- Review prospect activity and conversations.
- Export relevant records to CSV.
- Connect LinkedIn prospecting with your wider CRM process.
Ready to build a better LinkedIn prospect database?
Download STACKED, start a free 14-day trial and take a more organized approach to LinkedIn prospecting and lead management.
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